The Daily Drive

410. Influence

Austin Merrill

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In this episode, we talk about a strange psychological phenomenon that influences how you think without you even realizing it. It’s called priming. Daniel Kahneman’s research shows that even a single word can nudge your decisions in a new direction. If you’re serious about growth, you need to monitor what’s priming you—your environment, the people around you, the content you consume. You can’t control every influence, but you can choose the ones closest to you. This might be the missing key to making better decisions daily.

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